The Evolution of Casino Loyalty Programs

Casino loyalty programs have transformed considerably over the years, evolving from simple punch passes to complex digital networks that observe player behavior and choices. These programs are intended to reward frequent guests with diverse perks, including free action, dining, and limited access to events. According to a 2023 report by the American Gaming Association, nearly 80% of casino visitors take part in some form of loyalty scheme, highlighting their significance in customer retention. One remarkable…

The Impact of Artificial Intelligence on Casino Operations

Artificial Intelligence (AI) is transforming the casino industry by enhancing operational productivity and upgrading customer interactions. In 2023, a report by Deloitte highlighted that AI systems could boost revenue by up to 30% for casinos that efficiently utilize them. AI is being used for various applications, including customer support, game development, and fraud identification. One prominent figure in this sector is David Baazov, the former CEO of Amaya Gaming, who has been a fervent proponent…